In a recent blog post, Seth Godin seems to question whether trademarks, copyrights, and patents have value. He begins with the question “If we’re in the idea business, how to protect those ideas?” and ends with “Don’t.” Instead, he recommends, “spread them. Build a reputation as someone who creates great ideas.” Along the way, he [...]
I recently recorded the following video for Legal River concerning the basics of trademarks for business owners (and others!)
A trademark is anything used in commerce to distinguish the products or services of one company from those of others. Logos, brand names, and slogans are common examples of trademarks. Under U.S. law, trademark rights arise when the trademark is first used in commerce, and continue as long as the trademark continues to be used [...]
Cybersquatters
In this post, I discuss how to deal with cybersquatters. Cybersquatters register domain names similar to a domain name or trademark of an established business for profit. They may profit by selling the domain name to the established business or, more commonly, by monetizing the traffic generated on the domain by the popularity of the [...]
In Part 1, I introduced the concept of international trademark protection and the option of filing a separate trademark application in each country of interest. In Part 2, I introduced the Madrid System, whereby a single international trademark application can be filed for registration in a number of countries. In Part 3, I continued the [...]
In Part 1, I introduced the concept of international trademark protection and the option of filing a separate trademark application in each country of interest. In Part 2, I introduced the Madrid System, whereby a single international trademark application can be filed for registration in a number of countries.
In this post, Part 3, I will [...]
In Part 1, you learned that you can register your trademark in foreign country by submitting individual applications in each country desired under the rules of that country. In Part 2, you will learn about a less expensive and time-consuming way of achieving the same coverage by utilizing the Madrid System, a set of international [...]
Each country generally maintains its own trademark register. Registering your trademark gives you a number of benefits, but only within the country in which it is registered. If you intend to sell your product in multiple countries, you really need trademark protection in all of them.
Your first step should be applying to register your mark [...]
Are you interested in registering your trademark or service mark? Want to know a little about how the process works? Here is an overview of the registration process, from the initial search and application through allowance, registration, and post-registration procedures.
Initial Steps
The first step towards registering your trademark is determining what the trademark consists of and [...]
Most of the information available on intellectual property has a legal focus. Even this blog, which is intended for a business audience, addresses particular legal issues a great deal. That sort of information can be invaluable, but at the same time I am looking to expand a little more into the role that IP plays [...]